Advocacy

Sure, owning a bike is one thing. We almost always have something to do when it comes to projects. fixing something, building a new widget, or selling the latest trainer or pair of gloves. This is just the reactive part of the bike industry. We like taking more of a proactive approach to cycling, and advocate for more and safer riding opportunities when and where ever we can. To that end, Marty serves on the La Riviere Park board[a 300+ acre city park], the Safe Routes to School task force, and has worked on the organizing committee for the BRAVE ride. Beyond the immediately local work, he also serves on the Vernon Trails board out of Viroqua. Trail building and trail maintenance are also a very important thing to us here. Keeping trails open and ridable will only help to get more riders out on the trail, in the woods living life at its best!